PROSPECTIVE HOSPITALITY & 710 BARONNE
Prospective Hospitality, a hospitality management company based on the East Coast, initially hired me to design their brand identity, website, and promotional materials. After they were established, I was brought on to assist with the 710 Baronne project in New Orleans, where I handled the logo design for their short-term rental property, website design, and promotional materials.
PROSPECTIVE HOSPITALITY BRAND IDENTITY
I collaborated closely with the client to create a logo that truly represents the company’s ideas and values. The logo features a classic, elegant design with both an emblem and a wordmark. I also developed a brand color palette, selected fonts, and provided layout concepts for the website and promotional campaigns.
WEBSITE
710 Baronne is an apartment hotel in the heart of New Orleans. I was responsible for designing the logo used for building signage and overall branding. Additionally, I created their website for booking and information purposes. I also collaborated with a large-scale production company to design and produce large-format signage that wrapped around the construction site during the property’s renovation.